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BBA-Bachelor Of Business Administration

BBA-Bachelor Of Business Administration


Bachelor Of Business Administration

Bachelor of Business Administration (BBA) is an interdisciplinary three years graduate degree programme offered by Alagappa University. With BBA, graduates can either launch their professional career in top corporates or progress to pursue a PG programme. BBA offers students a core of mandatory courses in Computer Applications, General Business Law, Economics, Finance, Marketing and Management. On successful completion of the programme students will acquire adequate knowledge and skills in Communication Skills, Logical Reasoning, Business Management, Presentation Skills and Computer Applications besides achieving remarkable improvement in their overall personality.


  • To develop conceptual and analytical skills in all functional areas of Management.
  • To encourage understanding of the strategic perceptions of the fast changing global scenario.
  • To develop the ability to apply a multi-dimensional approach to overcome complex business problems.
  • To provide ‘Hands on’ Training to the student and focus on ‘Learn by Doing’ Approach.
  • To help the students acquire specific job related skills in their chosen area of specialization.
  • To groom the student’s overall personality and improve his communication and oratory skills.


10+2 or its equivalent

Duration: Minimum 3 year & Max 6 year

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Semester 1

  • Part-I: Tamil Paper-I / Communication Skills - I
  • Part-II : English Paper - I
  • Principles of Economics
  • Financial Accounting

Semester 2

  • Part-I: Tamil Paper-II / Communication Skills - II
  • Part-II : English Paper - II
  • Principles of Management
  • Cost Accounting

Semester 3

  • Organizational Behaviour
  • Business Statistics
  • Banking Theory
  • Banking Law and Practice-I

Semester 4

  • Elements of Marketing
  • Banking Law and Practice-II
  • Research Methods
  • Computer and Banking

Semester 5

  • Rural Banking
  • Management Accounting
  • Human Resource Management
  • Tourism Entrepreneurship

Semester 6

  • Marketing of Banking Services
  • Financial Management
  • Business Law
  • Entrepreneurship

Fee Structure

Installment Indian Student Fees Foreign Student fees
1 Year ( At time of Admission ) Rs. 20,100/ Rs. 25,100/
2 year ( Within 12 Months after Admission ) Rs. 20,000/ Rs. 25,000/
3 year ( Within 24 Months after Admission ) Rs. 20,000/ Rs. 25,000/
Total Amount Rs. 60,100/ Rs. 75,100/
*Separate Exam fees payable at time of exams

Particulars of Other Fees:

Particulars Other Fees
Exam Fees Per Subject : UG Program Rs. 800/Paper (Course)
Exam Fees Per Subject : PG Program Rs. 1000/Paper (Course)
Project / Dissertation Rs. 2000/ Project / Dissertation
Mark Sheet, Provisional Certificate and Degree Certificate Rs. 2000/- (One Time Payment)
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